Conduct a Thorough Search for a Realtor That Will
Represent You.
If you imagine that automobiles are sold like real estate,
you can see why you need to shop for a Realtor of your own.
Imagine there are no more car lots or dealerships. Instead
of working for dealerships, all car salesman are freelancers,
working for anyone. New cars are just parked on streets
all over the place and they have "For Sale" signs
on them. So if you want a Ford, there are no more Ford dealerships
you can go to and look at all the new cars. No more Lexus
dealerships or any other kind of dealerships, either. If
you want to look for a new car on your own, you just drive
around and see what you can find. Even then, you can only
look at the outside, because you don't have the keys.
However, there are a group of individuals who have the
keys and are hooked into a computer that tells them basic
details about all the vehicles and where they are all located.
They get paid a commission for selling the cars. Some of
this new type of car salesman just sit around with their
list hoping for people to call on ads they run. Some of
them, however, also go out and locate the new cars, physically
inspect the interior and exterior, and flip on the ignition
to listen to the sound of the engine. They are interested
in finding the best cars so their customers refer future
clients to them.
As a buyer, who would you rather deal with? Someone who
has a key and a list? Or someone who really expends some
effort to make sure they have satisfied clients?
You want someone good working for you.
How to Conduct the Search for a Good Realtor
One way to find candidates to interview is to talk to professionals
from real estate related professions and ask their opinion.
If you know someone who is employed as an escrow officer,
title representative, homeowners insurance salesman, or
loan officer, they will be able to recommend Realtors from
the area they work in. If you talk to a loan officer, be
sure it is someone who deals primarily with purchase money
first trust deeds and mortgages instead of refinances, second
trust deeds, or finance companies. Since the latter do not
deal with Realtors on a regular basis, they will not know
who to recommend.
You could just make phone calls to real estate offices
and ask questions. Ask the manager to recommend someone
or ask a Realtor who he/she would recommend from another
office. This will be a little tricky because the Realtor
you ask will be "giving away" a commission, but
you will find out who they respect as a competitor.
A new alternative to finding a Realtor is the internet.
Look for Realtors who advertise themselves, not property.
That way you have a pretty good idea you are getting a "buyer’s"
agent instead of a listing agent. Look to see if their web
page offers something to you in the way of information or
other services instead of just telling you they are "number
one." You want someone of value to represent you, not
someone who is full of "puff."
Interviewing a Good Realtor
When you interview Realtors for the job, you want someone
who will be concerned about you and will take care of your
interests. You want someone who demonstrates ready knowledge
of homes available for sale and does not have to call you
back after they "check on the computer." This
ready knowledge demonstrates they have actually been out
previewing homes and don’t just sit around waiting for the
phone to ring. You also want someone sharp enough to ask
you questions as well, including your financial and debt
information. By asking these questions, a good Realtor will
be able to determine the proper price range you should be
looking in. By asking about your family, an agent will be
able to tell if what you need in a home is something available
in your price range. You want a Realtor who is bold enough
to talk straight with you instead of always telling you
what you want to hear.
When a Realtor Asks to Meet With You
Finally, any decent agent will always ask for an appointment
to meet with you, too. It is only natural, since they earn
their living by commissions. However, Realtors are also
supposed to act as your agent, looking out for your interests
before their own. You want a Realtor who takes that responsibility
very seriously. If someone seems too much like simply a
salesman, then maybe you should look a little further.
© copyright 1999 by Terry Light and
RealEstate ABC